For Sales
Close more cloud marketplace revenue, now at the speed of direct.
Bring private offers, co-sells, and entitlements back into the revenue system RevOps already governs.
Run every deal on every cloud, from where you already work
Enforce Approvals Consistently
Manage private offers, CPPOs, amendments, and renewals across every cloud from your CRM or Suger. One process, from where you already work.
Prevent Shadow Systems
Find the accounts most likely to close through the marketplace with buyer intent signals for each cloud enriched to your CRM.
Maintain Control
Marketplace deals move at the same speed as direct, with pricing, terms, approvals and permissions carrying over from your CRM or CPQ.
Private Offers
Last 30 daysAutomate the work that slows deals down
Sync Marketplace Activity
Keep reps focused on selling while Suger's Workflow Builder automates routine tasks like CRM updates, co-sell follow-ups, and stage changes behind the scenes.
Remove Brittle Spreadsheets
Stay current on every active deal, with detailed offer history and configurable notifications on offer acceptance, expiration, entitlements and more.
Clean Data End-to-End
Give reps a clear next step for every deal with Recommended Actions inside the Suger Widget on Salesforce.
Make co-sell a selling advantage, not an admin task
Accurate Pipeline Reporting
Scale co-sell submissions with your pipeline — automatically share referrals individually or in bulk, based on opportunity criteria you already define.
Audit Without Cleanup
Inbound referrals from cloud partners arrive in your CRM enriched with contacts and account data, mapped to the right objects and ready to work. Your team acts on partner referrals the same day they come in.
Scale Without Breaking RevOps
AI generates the customer business problem narrative and auto-maps industry fields for outbound referrals, handling the most time-consuming part of co-sell submission. Accepted offers auto-link to the co-sell referral they originated from, so attribution holds from partner engagement all the way through to closed revenue.
Cosell
Prove to leadership that marketplace is working
Forecast-Ready Dashboards
Get a forecast-ready view of marketplace pipeline the moment Suger connects — dashboards track offers by cloud and deal type out of the box.
Marketplace in Leadership Reports
Offers, entitlements, and revenue sync to Salesforce as custom objects, so marketplace performance shows up in the reports and dashboards leadership already reads.
Co-Sell Attribution
Co-sell referral volume, acceptance rates, and partner attach rates feed the same Salesforce reporting layer. Pipeline sourced or influenced by cloud partners is visible alongside direct pipeline.
End-to-End Revenue Flow
Revenue, disbursement, and invoice data flow through Suger end-to-end, from offer acceptance through payment collection. Finance and RevOps get the marketplace numbers they need alongside the rest of the business.
Marketplace Operations
Last 30 daysWhat RevOps leaders say
“With Suger, we've seen a 3-4x quarter-over-quarter increase in our AWS marketplace channel revenues. Suger's quick and easy implementation and integration with our CRM has enabled both our deal desk and sales teams to initiate transactions in a fully self-service manner.”
Available on Growth & Enterprise plans — View Pricing →
Questions
Frequently asked questions
What does Suger do for RevOps teams? +
Suger brings cloud marketplace selling into the revenue system RevOps already governs — private offers, co-sell, entitlements, and revenue all run through your CRM with the same approvals, permissions, and reporting as direct deals.
How does Suger bring marketplace deals into Salesforce? +
Offers, entitlements, and revenue sync to Salesforce as native custom objects, and Suger's managed package lets reps create and manage marketplace deals from the opportunity record.
Can RevOps forecast cloud marketplace pipeline? +
Yes. Marketplace pipeline is forecast-ready the moment Suger connects, with out-of-the-box dashboards tracking offers by cloud and deal type alongside direct pipeline.
How does Suger attribute co-sell-influenced pipeline? +
Accepted offers auto-link to the co-sell referral they originated from, and referral volume, acceptance, and partner attach rates feed the same Salesforce reporting layer — so partner-sourced and partner-influenced pipeline is visible next to direct.
Does Suger automate marketplace busywork? +
Suger's Workflow Builder automates routine tasks — CRM updates, co-sell follow-ups, stage changes, renewal creation — and surfaces recommended next actions inside the Salesforce widget, so reps stay focused on selling.
How does marketplace revenue show up in leadership reporting? +
Because offers, entitlements, and revenue live in Salesforce, marketplace performance appears in the same reports and dashboards leadership already reads — marketplace becomes part of the business review, not a separate conversation.
Related Solutions
Bring marketplace revenue into the system RevOps already governs.
See how revenue teams run private offers, co-sell, and entitlements without leaving the CRM.