How Storyblok Achieved Faster Time-to-Market and Operational Efficiency with Suger

Storyblok is a leading content management system (CMS) designed to empower developers and marketers to deliver high-quality digital products faster and more efficiently. As driving cloud partnerships became a strategic focus for Storyblok, they turned to Suger to bring their vision of offering a cloud-based CMS through the cloud marketplace to life. Today, Storyblok has successfully driven $1M+ via AWS Marketplace, solidifying its place as a key player in the digital content management landscape.

 

“Suger is like Scotty Pippen, they give you the assists in order for you to make the slam dunks. They’re the perfect partner to get us where we need to go quickly and efficiently, without taking away from our internal focus. I’d recommend Suger to any company looking to scale through cloud marketplaces.”

Simon Turner

Senior Alliance Manager at Storyblok

Rapid Global Launch Across Multiple Regions

When Storyblok aimed to launch on AWS Marketplace in both the US and EU regions, they encountered operational challenges. Managing product listings across different markets required resources they didn't have internally.

"We really wanted to pursue the AWS partnership, but we lacked the technical resources to do it ourselves. That’s where Suger came in," noted the Senior Alliance Manager.

With Suger's expertise and tools, Storyblok went live on AWS Marketplace way sooner than they could have imagined, with zero engineering work required. This rapid launch allowed them to tap into a global market with minimal operational overhead. Learn more in our Get Started Docs.

Accelerating the Sales Cycle Through Flexible Offers

Cloud buyers often demand flexibility in pricing models and payment terms, but manually setting these up through traditional way was time-consuming. Suger enabled Storyblok to offer customized private offers, including quarterly installment plans and automated discounts. This flexibility not only enhanced customer satisfaction but also shortened their sales cycle from 3 months to just a few weeks.

Simplified Revenue Recognition for Real-Time Insights

Storyblok faced challenges tracking and organizing revenue data from different buyers and offers. Their manual processes were time-consuming and prone to errors. After integrating with Suger's metering engine, Storyblok gained the ability to automatically map each transaction to product usage, allowing real-time revenue recognition.

Revenue data is now consolidated and organized by product, offer, entitlement, or buyer, enabling more accurate financial reporting and reducing the potential for manual errors.

With Suger's support, Storyblok successfully expanded into the AWS ecosystem, unlocked new co-sell opportunities, and significantly broadened their market reach. Ready to accelerate your cloud marketplace success? Contact us  today to see how Suger can help your business scale.